Jay-Z’s wife told the Swedish retailer she would only approve images that were un-airbrushed in Photoshop
The face of the high-street retailer’s High Summer collection made them ditch the edited images and only run natural photos of her instead.
Beyonce ordered H&M to only promote un-airbrushed pictures of her [H&M]
The singer, 31, who's married to Jay-Z, reportedly hit the roof when she saw that the pictures of her had been re-touched for the campaign. “When Beyonce found out they had edited the way her body really looked, she hit the roof,” an insider told The Sun.
The superstar’s management supposedly refused to approve the H&M pictures unless they were the natural, original photos.
“She’s a true diva and was furious that she had been given such a snubbing. Her people refused to give the pictures the green light so H&M were forced to use the originals,” added the source.
Jay-Z's wife looks this amazing without Photoshop [H&M]
Today, H&M confirmed that the bikini pictures they used of Beyonce were in fact the original shots – but admitted there had been ‘discussion’ about them.
“As with all campaigns there are discussions on which images should be used. Both H&M and Beyonce are very happy with the final result,” said the brand in a statement.
After learning this, we’re impressed with Queen B for not only allowing unedited photos to be used, but also for insisting they had to! Although it makes us feel like we need to put some more work in for our bikini bodies...
The mum-of-one is expected to appear at the Sound of Change Live at Twickenham Stadium this Saturday for her first public appearance since rumours circulated that she was pregnant with her second child.
Beyonce made her last public appearance at New York's Met Gala [Rex]Have you shopped the H&M High Summer collection? Let us know over on Twitter now.
Culled from:http://uk.lifestyle.yahoo.com/beyonce-h-m-bikini-body-airbrushing-photoshop-pictures-102816278.html
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